In-Store Analytics

We are crafting In-Store Analytics with three qualities in mind:

- Privacy – so you can enhance in-store experience and your customers feel good about it.

- Scalability – so you can analyze even the largest spaces with no performance limits.

- Data accuracy –delivering data and visualizations you can trustfully base your business decisions on.

Position data is generated by the camera at the network’s edge and sent to the cloud independent of the actual video streams.

Position data is anonymous and protects the privacy of shoppers in your stores.

Position data generation on-board each camera allows distributed data processing, scaling across the largest store surfaces.

So you can be flexible about analyzing and optimizing merchandising and service performance in any corner of your store.

Let’s face it – store environments have a lot more noise than the online space, where shopper journeys happen in a vacuum and you can accurately track the path to purchase.

We have gladly accepted the challenge and came up with multiple layers of data processing to get our data and visualizations as true to reality as possible.

We combine: reliable people tracking and position data generation with the Intelligent Video Analytics that comes standard on Bosch FLEXIDOME IP panoramic 7000 MP cameras.

With: Advanced cloud-based processing algorithms that filter the shopper position data according to individual store environments.

To achieve a minimum 95% data accuracy.